Naming a product for global markets may seem like a daunting task. The name has to be memorable, reflect and transcend essential attributes of the product, and possess universal appeal. It has to be easy to pronounce in the key market languages and, of course, avoid negative connotations.
In addition, the process of naming has to take into consideration the linguistic and cultural differences in all the target markets.
By working with TripleInk on the naming and graphic identity of your products, you can ensure the worldwide acceptance and appeal of your product names as well as the associated icons and logo designs.