Press Release Archive

Universal Languages
Friday, March 03, 2006

Morse code, hand gestures, Braille - Is there a truly universal language? TripleInk developed an ad campaign to illustrate that when it comes to marketing across borders, cultures and languages, TripleInk knows best how to help clients find the most effective marketing communications solution. TripleInk understands that marketing effectively to non-English speaking audiences around the globe requires a keen sense of the social and cultural context, in addition to language.

TripleInk’s own ad campaign composed of 3 direct mail cards is featured in PRINT magazine 2005 Regional Design Annual Edition and was selected as an example of design excellence among Minnesota's advertising and design agencies. Since 1981, PRINT has recognized that great design activity in the U.S. is not confined to a handful of cities like New York, Chicago or Los Angeles; it is found in Minneapolis as well.

TripleInk is proud to have its campaign selected among the best design work around the country and applies the same dedication and standards of excellence to all of its clients’ work.

About TripleInk

TripleInk is a leading multilingual, multicultural communications agency based in Minneapolis. By integrating languages with strategic marketing and multicultural design, TripleInk has provided strategically driven creative solutions and practical multilingual communication tools to clients who want to reach international and U.S. ethnic markets, including such companies as 3M, American Express, Anheuser Busch, Arizant Healthcare, Cargill, Carlson Companies, Daimler Chrysler, Hyatt Hotels, Manhattan Toy, Marvin Windows, Mentor Corporation, Northwest Airlines, Possis, SBC Communications, St. Jude Medical, Target Corporation, The Scotts Company, and others. The range of work includes print and broadcast advertising, brochures and videos, instructional and promotional materials, packaging and labeling, and website localization. The agency is an operating company of Martin|Williams, Inc., which is part of Omnicom.

To find out more about TripleInk, please contact Christa Tiefenbacher-Hudson, Managing Director, at 612.342.9790, or email us.