Press Release Archive

CREO International Launches New Organizational Structure & Graphic Identity
Wednesday, February 27, 2002

CREO International, a leading multilingual creative marketing communications agency in Minneapolis since 1991, announces a new organizational structure and graphic identity. Working with clients from a wide range of industries with very diverse communication needs and target audiences, CREO has developed distinct approaches to support its clients' global efforts. The three new divisions: CREO Global, CREO Latino, and CREO Translation not only reflect CREO's evolution, but also its ability to respond to distinct market needs and meet different communication requirements.

As an innovative advertising and marketing communications group, the multinational, multidisciplinary staff of CREO Global creates solutions that enable its clients to effectively reach international audiences. Working with the Hispanic team of CREO Latino, clients can successfully tap into the fast growing Hispanic segment in the US or reach audiences in Latin America with creative that expresses their attitudes and beliefs, speaks their language, and builds brand loyalty. For clients who require precise technical translations and other foreign language production services, CREO Translation delivers highly accurate and cost-effective quality translations.

The new CREO logotype also symbolizes its business structure and graphic identity. While the three orbs represent each division's individuality, blue for CREO Global, red for CREO Latino, and green for CREO Translation; the ellipse that connects them reflects the comprehensive communication capabilities of CREO International as a whole.

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