Sandra Gengler, Director of Client Services at TripleInk, has been coordinating the marketing effort on behalf of the 3rd Annual Italian Film Festival of St. Paul & Minneapolis. As a native of Ancona, Italy, and a marketing professional for 27 years, Sandra has brought her marketing communications expertise and passion for her Italian culture to the organizing group, the Italian Cultural Center. She worked with a leading design and branding agency on the development of all marketing material to support and promote the event. The festival will showcase nine contemporary Italian films, many of which have won awards and recognitions in Europe. “Because movies are often a mirror to the culture of a country, our objective is to bring a better understanding of the life and culture of today’s Italy to the Twin Cities,” says Sandra, “something beyond the stereotypes and the old images.”
This year’s Film Festival – hosted by the Minneapolis College of Arts and Design – will be held March 25-27. All films are in Italian with English subtitles. Guided discussion sessions will follow many of the films. The complete schedule is available at www.theitalianculturalcenter.org.
About the Italian Cultural Center
The Italian Cultural Center (ICC) is a non-profit organization dedicated to promoting the best of Italian life and culture to all people in Minnesota. Located in the historic Hennepin Center for the Arts in downtown Minneapolis, the ICC offers Italian language classes for adults and children of all levels of proficiency. The Center also sponsors cultural events and film screenings throughout the year.
About TripleInk
TripleInk is a multilingual marketing communications agency that works across languages, cultures and borders to provide insightful strategies and meaningful translations to companies who want to reach US ethnic and international markets.
With a multinational, multidisciplinary client services team in Minneapolis and a worldwide network of independent creative, linguistic and technical communications professionals, TripleInk has a virtual global footprint. The agency is an operating company of Martin|Williams, Inc., which belongs to the Omnicom Group.
To find out more about TripleInk, please contact Christa Tiefenbacher-Hudson, Managing Director, at 612.342.9790, or email us.