Press Releases

Technical Communication is Going Global
Wednesday, May 02, 2007

TripleInk is co-sponsoring the International Pavilion at the 54th Annual Conference of the Society for Technical Communication in Minneapolis, MN, from May 13 to May 16, 2007. This special area in the center of the exhibit hall will offer conference-goers a gathering place to learn about international issues, localization, and related topics.

The Pavilion is hosted by GALA and the International Technical Communication SIG and is supported by sponsorship from GALA members like TripleInk and other exhibitors. Attendees will be able to hear talks on international topics and attend cultural presentations, as well as gather information about international technical communication and translation. There will also be a treasure hunt with prizes, directing attendees to participating booths around the exhibit hall.

About STC

The Society for Technical Communication (STC) is an individual membership organization dedicated to advancing the arts and sciences of technical communication. It is the largest organization of its type in the world. Its 18,000 members include technical writers and editors, content developers, documentation specialists, technical illustrators, instructional designers, academics, information architects, usability and human factors professionals, visual designers, Web designers and developers, and translators - anyone whose work makes technical information available to those who need it.

About GALA

The Globalization and Localization Association (GALA) is a fully representative, non-profit, international industry association for the translation, internationalization, localization, and globalization industry. The association gives members a common forum to discuss issues, create innovative solutions, promote the industry, and present a joint - and more powerful - voice within the industry and to the outside community.

About TripleInk

TripleInk is a leading multilingual, multicultural communications agency based in Minneapolis. By integrating languages with strategic marketing and multicultural insight, TripleInk has provided strategically driven creative solutions and practical multilingual communication tools to clients who want to reach international and U.S. ethnic markets, including such companies as 3M, American Express, Anheuser Busch, Arizant Healthcare, AT&T, Cargill, Carlson Companies, Daimler Chrysler, Hyatt Hotels, Manhattan Toy, Marvin Windows, Northwest Airlines, Pfizer, Possis, St. Jude Medical, Target Corporation, The Scotts Company, and others. The range of work includes print and broadcast advertising, brochures and videos, instructional and promotional materials, packaging and labeling, and website localization. The agency is an operating company of Martin|Williams, Inc., which is part of Omnicom.

To find out more about TripleInk, please contact Christa Tiefenbacher-Hudson, Managing Director, at 612.342.9790, or email us.